“The Toypedo?” Really?

Brand naming and packaging that makes you go,”Oh no, they di-in’t!”:

Um, questionable branding approach, no?   A case study in how NOT to market to kids.

And in other news, the TOYPEDO becomes quite popular with amorous women as well!


Candy Kirby is the founder of The Laughing Stork and a professional fun-maker who will never stop chasing her lifelong dream: to find the Pomeranian or porn star after whom her parents must have named her. She also used to be a staff writer for the soap opera, The Bold and the Beautiful, where she penned many scripts featuring prolonged heated stares and countless “Who’s the Daddy?” story lines. Candy lives in Los Angeles with her husband, two young kids and three rescue Persian cats who enjoy blanketing every inch of the house in kitty fur.

1 Comment

  1. Rebecca

    Jul 17, 2009 at 6:35 am

    I have a less funny associations – “pedo” as in paedophile…
    Top of the creepy list.